The Continuum
The Continuum is where we publish our research, share what we're building, and stake out the questions worth answering. It’s our lab notebook made public and we want to share it with you.
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What if we’re living through the greatest failure of imagination in human history?
It sounds like a strange claim to make at a moment when human ingenuity seems almost embarrassingly abundant. Clearly, we are not suffering from a shortage of invention. I believe we are suffering from a shortage of imagination. And if so, how would we know?
The Role of Conceptual Design: Designing the Future Through Conversation
Conceptual design, often misunderstood as a preliminary step towards product development, is in reality the cornerstone of strategic foresight and scenario planning.